About Us
Welcome to the world of Eytsh, where we stitch stories into every piece of fabric
Meet Haneen: The Heart of Eytsh
Our story starts with Haneen Maalouf, our founder, who studied Luxury Brand Management at Istituto Marangoni in London. Interestingly, the name Eytsh comes from a creative pronunciation of "H", the initial of Haneen’s name, by her friends who found it challenging to pronounce.
Made-to-Measure Origins
Starting as a custom, made-to-measure brand, Eytsh initially focused on creating bespoke gowns that were as unique as each of our clients. It was all about personalization and ensuring every detail was perfect.
Introducing the Capsule Collection SS24
As we grew, we wanted to share the essence of Eytsh with more people. That’s why we launched our Capsule Collection SS24: Your Wardrobe Essentials. It’s our first collection of everyday pieces, designed to bring a touch of custom-made slow fashion into wardrobes everywhere.
At Eytsh, we're passionate about creating clothing that seamlessly combine comfort with style. Our collection is designed to be versatile, stylish, and above all, wearable, making luxury an everyday experience.
Thanks for stopping by, and we hope you find something that makes you feel extraordinary!